Transforming Small Ideas Into
BIG IDEAS THAT SELL
You know how much it costs you in time, effort and money to get in front of the right prospect.
And now, the moment you have been dreaming about is here.
Imagine, you are are finally standing in front of your perfect prospect. In their hands lies the power to help you transform your business.
Ask yourself...how long do you have to engage, influence and motivate them to buy-in to your product or service?
All you have is 3 minutes.
So, how well would you do? Would you secure that deal? Would you be able to get them on board?
This is the problem faced by all business owners, particularly by those who don't come from a sales background, who aren't comfortable in the sales space, or just don't know who to sell their business, product or service.
But, and make no mistake about this...being able to pitch your business to new customers is the life -blood of your business's survival and future growth.
Unfortunately, there is no grey area. Prospects won't give you the benefit of the doubt. In fact, if you get it wrong, they probably won't even tell you.
The real problem with this, is that you don't really get to find out what went wrong. You leave the meeting feeling rejected, dejected, and none the wiser.
Now, you could keep trying your pitch on your live prospects, making the adjustments a little by little, but, how long, how much money, and how many lost opportunities is that going to cost you?
There has to be a quicker, easier and cheaper way to find out. And, luckily for you, there is...
This is your personal invitation to...
Now, you might feel that standing in front of 10-15 people and pitching sounds like it would be pretty scary, horrible even.
And, I have to tell you, you would be right.
It's probably the worst pitching experience that you will ever have to encounter.
But, my students who have put themselves through this experience always come out of this experience far more capable and confident.
Adrian is obviously very knowledgeable and experienced. It is always a pleasure to learn from a real expert. I look forward to putting his advice into practice; I am sure it will have a significant effect on my sales.
Adrian broke down the process of positioning my business into bite-size chunks.
By the end of the workshop, I was able to talk more confidently about the benefits of the service we provide and why my customers should buy it, without being a slimy, salesy salesperson. Thanks!
I found the delivery clear and helpful and has increased my desire to learn more. I know I need to invest in more marketing learning and this workshop has definitely piqued my interest - Thank you
An informing, entertaining and constructive use of time for any small business owner — a clever and simple way of explaining and teaching marketing principles that can be applied immediately.
There is a plethora of great information in this workshop.
Its information is structured, step-by-step, easy to understand and apply. The supporting materials are comprehensive - the training manual is a goldmine in itself.
Highly recommend to anyone running a business who wants a framework to work for customer acquisition.
Great, simple and easy to follow. I left with a plan.
A great insight into how The 4UP Principles work. Adrian delivered an informative brief on The 4UP Principles, and I am keen on taking this knowledge further and being learning more on how to use to fully. This process makes sense to me, and I would highly recommend attendance. Thank you for making marketing easy.
This workshop was full of valuable content which was presented with humour and with very relevant supporting notes. I am taking away lots, and I can use it immediately and with food for thought.
Adrian helped me craft a unique message and gave me a great structure to my messaging, even though I work in marketing and believe I know everything about copywriting!
An extremely valuable workshop, time very well spent!
An opportunity to look at The 4UP principles, how they relate to my business, and how to use them in client attraction.
It has helped reframe the conversation.
Thank you, Adrian.
We attended the 4UP Principles training today and found it useful and interesting. The training was really well-structured and clearly presented.
It involved good examples of marketing to illustrate the principles that were being explained.
We found the training useful as it involved us thinking of examples that can be used in our own business.
We would recommend this training to anyone who wants to stay one step ahead of your competitors.
76 Gosport Road
07483 800 206
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